Acceptable Use & Messaging Policy
Effective date: REPLACE_WITH_EFFECTIVE_DATE
Service operator: REPLACE_WITH_LEGAL_BUSINESS_NAME
Permission-based messaging
Only message people who have provided legally valid consent for the relevant communications. Maintain records of consent and honor unsubscribe and opt-out requests promptly.
Prohibited conduct
Do not use Serve20 for spam, phishing, fraud, impersonation, malware, harassment, illegal products or services, privacy violations, prohibited content, scraping or attempts to bypass rate limits or platform controls.
Template accuracy
Templates must accurately describe the intended message and comply with Meta category and content requirements. Meta may reclassify, reject or restrict templates.
Account and data access
Connect only WhatsApp Business Accounts that you own or are authorized to manage. Do not access another customer’s data or share credentials.
Enforcement
We may investigate suspected abuse, limit sending, suspend access or cooperate with lawful requests. We may act without prior notice where immediate action is necessary.
Contact and grievance requests
Email: REPLACE_WITH_PUBLIC_SUPPORT_EMAIL
Postal address: REPLACE_WITH_BUSINESS_POSTAL_ADDRESS